Creative - Gazz Digital: Digital Marketing Agency Alexandria VA

Short-Form vs. Full-Length Videos: When to Use (and Market) Each for Your Business

Video content has become crucial for companies to engage with their audience and convey their brand message. Videos even positively impact SEO and are considered part of a comprehensive digital marketing strategy for businesses large and small. There are two main categories of videos: short-form and full-length. It’s essential for businesses to know when to […]

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Struggling with Your Blog? 4 Tips on How to Find Good Blog Topics

Leave a Comment / Blog, Business, Creative / By Gaby

Your website’s blog is an opportunity to tell your audience more about what you offer, your expertise, and provide them with helpful information. A blog with resourceful content that visitors actually want to read will pay dividends, but coming up with new topics regularly can be a challenge. However, your blog also serves another important

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How Does Video Help My Website?

Leave a Comment / Content marketing, Creative, Design / By Robert Gazzola

More and more, you’re seeing companies and small business owners incorporating videos into their blogs, content, and even their homepage. Although impressive; you’ve been wondering—what exactly is this doing for their website? The truth is that video does a great deal to help your website and your company’s brand. Here’s how influential and informative videos

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Gazz Launches Redesigned NY Face Place

1 Comment / Blog, Creative / By Robert Gazzola

The team at Gazz Consulting has worked to develop a modern design on a responsive web site platform for the facial cosmetic surgery and medi-spa practice of NY Face Place. The site reflects the diverse treatments offered by the practice, including earlobe repair, eyelid surgery, mole removal and more. The new site can be viewed

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Creating a Strong Mobile Presence

2 Comments / Creative, Design, Education / By Robert Gazzola

In 2012, Google released an informative study regarding the “Multi-Screen World.” In this study, Google described the complex picture of how the web isn’t as streamlined as it used to be. Web searchers are taking on various forms. From tablet, to desktop, to cell phones, users are accessing information in more ways than ever. Google

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Directing Your Blog to the Audience You Want

Leave a Comment / Branding, Creative, Design / By Robert Gazzola

The key to any successful blog is an important one: understand your audience. Before you even begin writing, take the time to ask yourself the questions that will refine your focus and help you deliver stronger results. For instance, who are you writing for? What message are you trying to deliver? What does your audience

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